Derek LoyerHow marketing teams can leverage AI to increase ROIToday’s marketing teams face the challenge of cutting through an unprecedented level of noise to reach their audience. It’s never been…Feb 29Feb 29
Derek Loyer5 questions to ask before you start an AI projectWe don’t need to convince many people that data is important. We don’t even need to try very hard to convince clients they should take a…Feb 28, 2022Feb 28, 2022
Derek LoyerKPIs are not enoughWe don’t have to convince many people that they need to set objectives, state KPIs and collect data; books like “Digital Transformation”…Aug 25, 2021Aug 25, 2021
Derek Loyer10 things racing cars taught me about life and businessIf you talk with me for more than 15 minutes it becomes pretty obvious I have a slightly unhealthy obsession with cars and racing them…May 19, 2021May 19, 2021
Derek LoyerFrom objective to outcome: Make your data driven projects more successful in 6 stepsWe recently wrote a post on “When data driven goes wrong: How focusing on single metrics can have unintended consequences.” We’ve seen…Feb 17, 20211Feb 17, 20211
Derek Loyer5-Min Code Camp 0.1: Learning to code in Python. Data Types, Variables, Basic MathIf you read our last post “Write your first line of code in 5 minutes,” we brought you off the bench and got you from zero to coder in no…Feb 4, 2021Feb 4, 2021
Derek LoyerWrite your first line of Python code in 5 minutesA lot of our projects start in Jupyter notebooks. And by a lot I actually mean all.Dec 21, 2020Dec 21, 2020