Derek LoyerHow marketing teams can leverage AI to increase ROIToday’s marketing teams face the challenge of cutting through an unprecedented level of noise to reach their audience. It’s never been…6 min read·Feb 29, 2024----
Derek Loyer5 questions to ask before you start an AI projectWe don’t need to convince many people that data is important. We don’t even need to try very hard to convince clients they should take a…5 min read·Feb 28, 2022----
Derek LoyerKPIs are not enoughWe don’t have to convince many people that they need to set objectives, state KPIs and collect data; books like “Digital Transformation”…6 min read·Aug 25, 2021----
Derek Loyer10 things racing cars taught me about life and businessIf you talk with me for more than 15 minutes it becomes pretty obvious I have a slightly unhealthy obsession with cars and racing them…10 min read·May 19, 2021----
Derek LoyerFrom objective to outcome: Make your data driven projects more successful in 6 stepsWe recently wrote a post on “When data driven goes wrong: How focusing on single metrics can have unintended consequences.” We’ve seen…7 min read·Feb 17, 2021--1--1
Derek Loyer5-Min Code Camp 0.1: Learning to code in Python. Data Types, Variables, Basic MathIf you read our last post “Write your first line of code in 5 minutes,” we brought you off the bench and got you from zero to coder in no…5 min read·Feb 4, 2021----
Derek LoyerWrite your first line of Python code in 5 minutesA lot of our projects start in Jupyter notebooks. And by a lot I actually mean all.4 min read·Dec 21, 2020----
